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Mixing Board

Mixing Board Studio Session

Carolyn Penner is one of the most sought-after comms consultants for a reason. The Mixing Board community member has only worked for interesting companies in interesting moments. She joined Google in 2007 and then became Twitter’s second comms hire as head of product comms (hired by Mixing Board founder Sean Garrett). She parlayed the trust she built at Twitter into running marketing and comms for Vine (RIP), and then later ran North American comms for Dyson. …


Mixing Board community member Greg Swan is the Head of Creative Innovation at Fallon where he builds “never been done before” programs for brands like Nike, Verizon, State Farm and The Coca-Cola Company. Just as impressively, he coined the term #snowmageddon, tweeted as the voice of Punxsutawney Phil and launched the first Snapchat from outer space.

Greg also has a weekly Substack on the latest trends, viral videos and new technologies that we should be paying attention to. Sign up for his newsletter here.

Here are excerpts from this Mixing Board Studio Session between Greg and Mixing Board founder Sean…


Mixing Board community member Nancy Douyon discovered big, powerful companies seeking to create value for the world were saddled with misunderstandings of the world’s value created by simple human bias and the insecurities of the humans creating products.

As a human experience design trailblazer, she uncovered and strived to remedy this paradox while working for the likes of Uber, Google, IBM, and Intel. To create even bigger change, she founded Douyon Signature, which helps companies big and small remove natural biases and make better design decisions that create massive new business opportunities through greater inclusivity. These decisions can also shift…


Mixing Board community member Ambika Nigam has made multiple career pivots, from finance to stand-up comedy to marketing to design to product development. As she was getting ready to make her last pivot, she stopped to wonder why there wasn’t more support for people who want to make job changes that stray far from a linear path. That’s why she created Zeit, which supports both today’s ever-evolving professionals discover new career paths and helps organizations reimagine how to retain and inspire employees who want to do new things.

As an organization and community, Mixing Board embraces the spirit that Ambika…


What’s most striking about Tony Weisman is not the 30+ years of award-winning experience as a marketing leader. It’s not that he was the former CMO of Dunkin’ Brands when they went through transformational change or was the CEO of Digitas North America after nearly 20 years at famed agency Leo Burnett. It’s that someone with his experience is waking up every day excited and enthusiastic about where marketing, brand, and the social purpose of organizations is headed.

If you want jaded, go elsewhere.

It’s also no coincidence that Tony is a highly sought after board member and advisor to…


Mixing Board community member Jeremy Briggs has had a knack for being where video has been evolving as a communications and marketing tool for the last decade-plus. Perhaps it’s a coincidence but perhaps not. He has led video production efforts at places like Twitter, Buzzfeed and Players’ Tribune and, in between, was super early on Vine and what that foretold for the TikTok era.

Most recently, Jeremy has been helping organizations big and small create their own video strategies. And, breaking news, he will be joining the mental health-focused start-up Modern Heath this summer.

Here are excerpts from this week’s…


A first set of products and 100 comms and brand experts

In late January, the Mixing Board community of comms and brand experts was introduced. For the first time, organizations could tap the experience and perspective of some of the best minds in the industry — at the same time — on issues or opportunities they’re facing. We brought together all-star teams of Mixing Board members on all types of projects — from quick consultations to workshops to two-week sprints to helping high-profile organizations navigate inflection points for multiple months.

We wanted to see how it would all work and what people would want from Mixing Board before we could take…


“Brand identity is so much more beyond color and font choice. We’re getting into how does that impact the haptic feedback in the app as it sits in your hand and you’ve done something? Does it shake? Does it make a sound? What is that sound? What happens on the screen? And what are the ways in which the app experience returns my data back to me in a way that is valuable?”

Mixing Board community member Katie Dreke has spent more than twenty years guiding all flavor of traditional and experimental brand and innovation work on behalf of the…


Mixing Board community member David Swain was an early employee on Facebook’s communications team. He later got the rare opportunity to become Instagram’s first head of communications after the company was acquired in 2012.

It’s hard to remember — or even imagine — but when the acquisition happened, Instagram was still a tiny company and didn’t have a single traditional marketing or communications employee.

Fortunately for Instagram (and Facebook), David didn’t walk in the door at Instagram and slap down a traditional playbook down at the table. …


Before the bad man, Mixing Board community member Eric Schultz was the White House Principal Deputy Press Secretary and Special Assistant to President Barack Obama. Schultz advised the President, spoke on behalf of the Administration in White House briefings, and helped manage the Administration’s proactive messaging and news-of-the-day responses. He’s been a senior advisor to President Obama since 44’s administration and heads a boutique public affairs firm offering his expertise to clients in the political, financial, technology and entertainment sectors.

Here are excerpts from this week’s Studio Session between Eric and Mixing Board founder Sean Garrett. Eric and Sean talk…

Mixing Board

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